About
What I Do
Hello, my name is Steven Kotch
I write everything from informative, fact-based articles to tailored website copy. Over the years, I've learned that content matters, especially when it comes to getting that content found online. That's why my career in writing has naturally converged with the world of search engine optimization.
Years of Experience
Services
What I Bring to the Table
Content Creation
You don't want to simply tell users what you offer--you have to tell a story. Allow me to tell that story and build your brand into something singular and compelling.
SEO Services
Unlike others in my field, I go beyond on-site content and meta data. I look deeper to find issues with indexation, backlink toxicity, Core Web Vitals, and more.
Editing & Proofreading
Not only do I produce content, but I also edit and proofread existing work. I am also capable of implementing ready-to-publish content using WordPress and other CMS platforms.
Resume
My Background
Education
Professional Certificate in Grant Writing
San Diego State University / 2020
Bachelor of Arts in English
Bloomsburg University of Pennsylvania / 2010
Minor in Professional Writing
Member of Sigma Tau Delta
High School Diploma
Hazleton Area High School / 2006
Advanced Math Program
Member of Performing Artist Coalition
Experience
SEO Content Specialist
Best Cigar Prices / 2020 - Present
I write blogs and edit on-site content while employing other strategies to maximize SEO value.
SEO Specialist
Web.com / 2018 - 2020
I tracked and improved SEO standings using a variety of strategies and tools. Changes to sites were implemented using both FTP and content management systems such as Wordpress.
Copywriter
Web.com / 2012 - 2018
I produced copy around which designers built our clients’ sites. I chose keyword phrases with the help of Google AdWords, and used the keywords within the content according to stringent SEO standards.
Software Skills
Microsoft Office Suite
Wordpress
Google Search Console
Apple iWork Suite
SEMRush
Screaming Frog
Blogs
Best Cigar Prices Blog
I write weekly blogs that focus on current news in the field of cigars, with a focus on premium brands. This includes adding images and alt text when apprioriate.
Volunteer Work
Managing Content
Christ Lutheran Church in Hazleton, Pennsylvania requires regular content updates every few months. I provide all on-site copy, as well as meta titles and descriptions.
Accolades
COLA Symposium
In 2019, I was invited by my alma mater, Bloomsburg University, to speak to prospective English majors. This was held as part of their College of Liberal Arts (COLA) Symposium. I am pictured furthest to the left.
Let's get in touch
My inbox is always open to new opportunities and challenges. If you are interested in hiring me for a position, please don't hesitate to reach out.
Email:
steve@stevenkotch.com
Linkedin:
linkedin.com/in/sbkotch/
Letterboxd (Film Reviews):
letterboxd.com/kotch22/films/reviews/